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Insights
Thoughts and strategy on crisis communications, public relations, and public affairs in Pennsylvania and beyond.


Crafting an Advocacy Strategy for the 2025 Pennsylvania Legislative Session
Learn how your organization can pass legislation through the General Assembly in 2025.

Mark Nicastre
Jan 29, 20254 min read


Client Success: PA Needs Teachers Gets Earned Media Coverage Across Pennsylvania
Pennsylvania faces a critical shortage of teachers, and PA Needs Teachers is leading the effort to alleviate the crisis. Our work has...

Mark Nicastre
Jun 4, 20243 min read


John Fetterman's Communications Style and Consistency on Key Issues
John Fetterman is a lightning rod. First, Republicans and conservatives tried to turn him into a boogeyman. Now progressives are upset....

Mark Nicastre
Jan 19, 20241 min read


RCP: Messengers Matter in Advocacy Communications
When planning advocacy communications, the messenger matters as much as the message. As Pennsylvania debated its state budget, we got a...

Mark Nicastre
Jul 11, 20231 min read


Challenging the Narrative of Pennsylvania’s Primary Election Results
Earlier this month, primary elections in Pennsylvania decided nominees for Allegheny County Executive and Philadelphia Mayor. The...

Mark Nicastre
Jun 1, 20231 min read


How to prepare a candidate for a debate?
Last week, John Fetterman and Mehmet Oz debated for the first and only time in the Pennsylvania Senate race. The Senate debate is...

Mark Nicastre
Oct 31, 20223 min read


Checking in on the campaigns in Pennsylvania and the fall legislative session
Even though the campaigns in Pennsylvania have been at it for a year plus, the focus sharpens after Labor Day. Add in a few days or legislative session in Harrisburg, and there is a lot to track in the Commonwealth. Here are some quick thoughts on the state of play in Pennsylvania. The Fetterman Team is Really Good at Political Campaigns The Fetterman campaign has been very impressive. They’ve made two strategic decisions that have put their team on offense. One is a twist on

Mark Nicastre
Sep 16, 20224 min read


Launching Fitler Square Strategies
Today, I'm launching Fitler Square Strategies.

Mark Nicastre
Jan 4, 20222 min read
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